Digital Marketing Training
E-Commerce Websites Built to Convert and Scale
Empower your team with practical digital marketing skills they can apply immediately. Our training programmes cover SEO, paid advertising, analytics, and strategy, equipping your staff to execute effective campaigns independently and grow your business through digital channels.
Training That Delivers Real Skills, Not Just Certificates
Most digital marketing courses teach outdated theory with generic examples. Our training focuses on current, practical skills using your business and industry as the learning context. Participants work on real campaigns during training, launching live initiatives rather than hypothetical exercises.
What Makes Our Training Effective
- Practical, Not Theoretical
- Customised to Your Business
- Current Tools & Platforms
- Small Group Sizes
- Practical, Not Theoretical
- Customised to Your Business
- Current Tools & Platforms
- Small Group Sizes
- Post-Training Support
What’s Included in Our Training Programmes
Comprehensive Training Materials
Digital workbooks, templates, checklists, and resource guides
Hands-On Exercises
Practical exercises using real campaigns and tools
Live Campaign Launch
Launch actual campaigns during training (where applicable)
Tools & Software Access
Access to premium tools during training period
Certificate of Completion
Professional certificate documenting competency
90-Day Post-Training Support
Email support answering questions after training
Recorded Sessions (Virtual)
Access to session recordings for review
Templates & Frameworks
Ready-to-use templates, checklists, and frameworks
Frequently Asked Question
Is training better than hiring an agency?
Different purposes. Training builds internal capability—your team executes campaigns independently using deep business knowledge. Agencies provide specialised expertise and scale—handling complex campaigns whilst you focus on core business. Best approach for many: Train team for fundamentals and day-to-day execution; engage agency for specialised needs, strategic consultation, or when internal resources insufficient. Training ROI is exceptional—₦280,000 SEO training can save ₦400,000+/month in agency fees.
What skill level is required?
No prior digital marketing experience required. We start with fundamentals and progress systematically. Participants should be: comfortable using computers and internet, willing to learn new platforms/tools, and able to think strategically about marketing. For advanced programmes (like SEO Mastery), basic marketing understanding helpful but not mandatory. We tailor pace to group skill level.
Will we launch actual campaigns during training?
Yes, where applicable. Google Ads and Meta Advertising training includes launching live campaigns (you provide ad budget). SEO training includes implementing actual optimisations on your website. Comprehensive programme includes launching multiple initiatives. This ensures participants gain real experience, not just theory. You’ll need: access to website/advertising accounts, small budget for campaign testing (₦50,000-₦100,000), and authority to make changes.
What's included in 90-day post-training support?
Post-training support includes: email support (questions answered within 48 hours), campaign review (we review 1-2 campaigns you launch), troubleshooting assistance (help solving problems), tool guidance (clarifying how to use specific features), and best practice updates (if major platform changes occur). Support doesn’t include ongoing campaign management—just guidance helping you execute independently.
Can we get discounts for training multiple team members?
Yes, group discounts available: 3-5 participants: 20% discount per person. 6-10 participants: 30% discount per person. 11+ participants: Custom corporate pricing. Group discounts apply when all participants from same organisation register together. For corporate on-site training (5+ participants), we provide custom quotes typically offering better value than per-person pricing.
Related Case Studies / Work
LUMINEX TECH
LUMINEX TECH
LUMINEX TECH
What Our Clients Are Saying
Let’s turn your digital goals into
measurable results.
Zaicon Digital provides end-to-end solutions, marketing, and operations to create a single, efficient digital machine.
