Digital Marketing That Drives Measurable Growth
Digital Marketing That Drives Measurable Growth
We don’t do vanity metrics. Our data-driven approach combines strategic SEO, targeted advertising, and conversion optimisation to deliver what matters most qualified leads, increased revenue, and sustainable business growth.
Our Digital Marketing Services
Our Website Development Services
Rank higher, attract more qualified traffic, and build sustainable organic growth. Our SEO strategies combine technical excellence, content authority, and strategic optimisation to dominate search results for keywords that drive business value.
Reach your ideal customers with precision-targeted campaigns across search, social, and display networks. We manage end-to-end advertising—from strategy and creative to optimisation and scaling—delivering profitable customer acquisition.
Capture high-intent customers actively searching for your products or services. Our Google Ads specialists create, manage, and optimise campaigns that convert clicks into customers whilst maximising ROI and minimising wasted spend.
Scale your business with strategic Meta advertising across Facebook and Instagram. From brand awareness to direct response campaigns, we leverage Meta’s powerful targeting to reach your ideal audience and drive conversions.
Build authority, attract organic traffic, and nurture prospects through strategic content. From blog posts to video content, we create material that educates, engages, and converts whilst improving search rankings.
Empower your team with practical digital marketing skills. Our training programmes cover SEO, paid advertising, analytics, and strategy, equipping your staff to execute effective campaigns independently.
Rank higher, attract more qualified traffic, and build sustainable organic growth. Our SEO strategies combine technical excellence, content authority, and strategic optimisation to dominate search results for keywords that drive business value.
Reach your ideal customers with precision-targeted campaigns across search, social, and display networks. We manage end-to-end advertising, from strategy and creative to optimisation and scaling, delivering profitable customer acquisition.
Capture high-intent customers actively searching for your products or services. Our Google Ads specialists create, manage, and optimise campaigns that convert clicks into customers whilst maximising ROI and minimising wasted spend.
Scale your business with strategic Meta advertising across Facebook and Instagram. From brand awareness to direct response campaigns, we leverage Meta’s powerful targeting to reach your ideal audience and drive conversions.
Build authority, attract organic traffic, and nurture prospects through strategic content. From blog posts to video content, we create material that educates, engages, and converts whilst improving search rankings.
Empower your team with practical digital marketing skills. Our training programmes cover SEO, paid advertising, analytics, and strategy, equipping your staff to execute effective campaigns independently.
Frequently Asked Question
How long does it take to see results from digital marketing?
Timeline varies by channel and goals. Google Ads and Meta Ads can generate leads within days of launch, though optimisation for profitability takes 4-8 weeks. SEO typically shows initial improvements in 2-3 months with significant growth at 6-12 months. Most clients see measurable impact within the first 60-90 days across integrated campaigns. We provide realistic timelines during strategy development based on your specific situation.
What's a realistic marketing budget for our business size?
Budgets depend on industry, competition, and growth goals. Startups/Small businesses: ₦300,000-₦800,000/month for focused campaigns. Growing companies: ₦800,000-₦2,500,000/month for multi-channel strategies. Established businesses: ₦2,500,000+/month for comprehensive programmes. Rule of thumb: allocate 7-12% of revenue to marketing for growth. We’ll recommend appropriate budget during consultation based on your objectives and market dynamics.
Do you work with businesses in our industry?
Yes, we work across industries. Whilst we have deep expertise in e-commerce, SaaS, professional services, and B2B sectors, our data-driven methodology applies universally. For regulated industries (healthcare, finance, legal), we ensure full compliance with advertising restrictions and professional standards. Industry-specific knowledge helps, but understanding customer psychology and conversion principles matters more.
How do you measure marketing success?
We track metrics aligned with your business goals. Lead generation clients: Cost per lead, lead quality scores, conversion rates, and sales pipeline impact. E-commerce clients: Revenue, ROAS (return on ad spend), average order value, and customer lifetime value. Brand awareness clients: Reach, engagement, share of voice, and brand search growth. Monthly reports include clear metrics, trends, and actionable insights.
Do you require long-term contracts?
Our standard engagements are month-to-month after initial setup period (typically 3 months for SEO, 2 months for paid ads). Initial setup period covers strategy development, campaign build, and early optimisation. Afterwards, continue monthly as long as we’re delivering value. No lock-in contracts—we earn your business every month through results.
Related Case Studies / Work
LUMINEX TECH
LUMINEX TECH
LUMINEX TECH
What Our Clients Are Saying
Let’s turn your digital goals into
measurable results.
Zaicon Digital provides end-to-end solutions, marketing, and operations to create a single, efficient digital machine.
